Press Release: C10s in the City 2025

Atlanta, GA — **Atlanta’s celebrated classic GM truck show, C10s in the City, is making its highly anticipated return to the Summerhill neighborhood of Atlanta on Saturday, May 3, 2025, from 9:00 AM to 4:30 PM. Known for its welcoming atmosphere, iconic vehicles, and commitment to community engagement, this free event attracts hundreds of classic trucks and over one thousand attendees.

C10s in the City features 1998 and older full-size GM trucks, 1993 and older S10 trucks, and 1996 and older G-Vans. It will take place in the Summerhill B Lot, located at 563 Capitol Avenue SE, Atlanta, GA 30312, steps away from the historic Olympic Rings. The event is sponsored by Auto Metal Direct.

A Unique Event
Since its inception in 2021, C10s in the City has set itself apart from traditional car shows by creating a relaxed environment without judging or awards. Instead, this event focuses on creating a sense of community, supporting local businesses, and fundraising for charitable causes.

Attendees are encouraged to explore Summerhill's Georgia Avenue, where local businesses like Hero Doughnuts and Buns, How Crispy, and Wood’s Chapel BBQ will be ready to welcome visitors with delicious food and drinks. Shuttle services will be available for convenience.

Supporting a Worthy Cause: A Personal Mission
C10s in the City is more than a truck show; it’s a deeply personal mission for its founders, Sarah Boim and Rick Cheeseman. In 2020, Sarah was diagnosed with breast cancer. Amid the pandemic and personal loss, the couple found solace and strength in the community of classic truck enthusiasts. The show’s ongoing partnership with The Pink Fund, a nonprofit that provides financial assistance to breast cancer patients, reflects their commitment to giving back. Sarah shares, “The people in this scene were my cheerleaders during my cancer journey, and this show is a way to channel that support into something meaningful for others.”

Kick-Off Event: C10 City Nights
The weekend festivities will start with C10 City Nights, a pre-show cruise-in event at Three Taverns Brewery in Decatur on the evening of Friday, May 2, 2025.

Event Details

  • What: C10s in the City – Atlanta’s Premier Classic GM Truck Show

  • When: Saturday, May 3, 2025, 9:00 AM – 4:30 PM

  • Where: Summerhill B Lot, 563 Capitol Avenue SE, Atlanta, GA 30312

  • Who: Open to 1998 or older full-size GM trucks, 1993 or older S10 trucks, and 1996 or older G-Vans

  • Cost: Free

  • Beneficiary: The Pink Fund

For more information, vehicle registration, or media inquiries, please contact Sarah Boim at info@c10sinthecity.com or (404) 386-2538.

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Notes to Editors
Instagram: @c10s_in_the_city

Facebook: C10s in the City

Website: www.c10sinthecity.com